Hi I’m Rachel!
I’m a strategic marketing professional and designer, with over 18+ years of experience in marketing, graphic design, digital media, and communications fields, I bring together data-driven strategy and creativity to create the results my clients are looking for in their, graphics, websites, and marketing materials.
About RAW Design
When I opened RAW Design in 2018 I only wanted to focus on what lit me up. I quickly learned coaching professionals on marketing strategy and planning was it! Brand creation and Rebranding, as well as, graphic and web design was my zone of genius. I love serving others in these areas!
RAW Design is a one-stop shop for graphic design and brand strategy. I help my clients stand out with beautiful custom graphics and designs!
Templates and stock designs have their place, but when you are looking for something that truly was made with you and your business in mind, it’s a game-changer!
After graduating from college in 2003 with a focus in Web Development, I started my career as a digital media producer for a global manufacturing company. There I learned as much as I could about graphic design, advertising, photography, and marketing from my boss and mentor, Michael.
As my career progressed, at each job I collected marketing skills like stamps. I crave learning and growth! What this left me with was a wide technical AND creative skillset, as well as, strategic planning, and leadership skills. It’s been a fun path!
- I’ve directed and created video productions and photoshoots
- Had articles published in global industry media outlets
- Launched over 20+ services, products, & events with full marketing campaigns
- Designed large-scale tradeshow booths from signage down to the carpet.
- Work with B2B and B2C organizations
- Designed a huge collection of printed & digital marketing collateral from product catalogs to websites
- I’ve branded and/or rebranded global companies, nonprofits, small businesses, products, and events
- I’ve represented businesses and organizations on radio and television
- I’ve created successful marketing strategic plans for multi-million dollar organizations
I’m incredibly passionate about serving my clients to help:
- Bring their wildest ideas and vision to life
- Achieve their goals whether it is finding more customers or serving their communities
- Get them as fired up about marketing as I am
I ask a lot of questions
It’s a blessing and a curse, but it helps me to really understand who my clients are and what they are trying to accomplish.
I believe our work together is a partnership, you know what you want to give to the world, I help bring your vision to life through designs, strategy, and messaging that blows away your competition and serves your mission.
From Our Clients
"Rachel has a very keen set of marketing skills. She's a listener. That means she can really focus on what a client wants to achieve and use her smarts and creative abilities to design an excellent marketing plan. I have been thoroughly satisfied with her work and would recommend her to absolutely everyone. "
"I don't know anyone as organized and efficient as Rachel. I helped hire Rachel and worked alongside her as a colleague. Rachel got us on a plan, developed a team, and left our organization in better shape than she found it. Looking to take your marketing game to the next level? Rachel is your woman."
"Rachel was able to create two flyers for my startup business and they came out amazing. She was able to put all of my thoughts into words and graphics that resonate with my customers."
“ I cannot thank you enough for helping with the design and marketing of my new business. All the time and effort you have put into this is unmeasurable and appreciated beyond words. I love my new brand!”
“I have used Rachel's services for several years. She has exceeded my expectations in developing my website, keeping it maintained and updated. She is very professional, creative, and pays close attention to detail. I highly recommend her services!”
What we do
I create custom graphic designs that reflect your business or nonprofit! Whether you need a flyer or you need the works, I can help you stand out with graphics custom to you!
Whether your building a brand new business or are interested in rebranding your company, we can help you walk through the branding process and come out with the brand you love!
Is it time for some updated headshots? Or do you need lifestyle photos, product images, or location shoots? We can put together a beautiful photo collection for your business!
Marketing & Business Strategy
With consulting we work together in a partnership to build an action plan that will attract your ideal clients, increase your revenue, help you get organized and free up time to focus on your priorities.
Your website needs to attract your customer's attention, inform them of your services, and inspire them to purchase. We create beautiful WordPress websites and offer maintenance and hosting.
Sales Tool Design
Having sales tools that not only educate your customers but close the deal is important. We can put together a cohesive design for your infographics, brochures, PowerPoint presentations, and more!